Category: Marketing

Victoria Beckham may have to close her fashion label

Victoria Beckham's numbers don't add up. After having achieved unanimous critical success with her fashion brand, despite her initial misgivings, the designer would not be achieving profitable enough sales. An audit estimates...

Karl Lagerfeld’s bodyguard reveals his innermost secrets

The quietest collaborator of designer Karl Lagerfeld, his "man for everything", Sébastien Jondeau, has brought up the dirty laundry in the book "Ça va, cher Karl?", In which he reveals the rivalry...

5 keys to being ‘good’ fashion consumers

Resolution guide to help you rethink your habits and organize your purchasing decisions.The trend to implement healthy and sustainable changes around diet, work and exercise has been on the rise on pandemic...

Bernie Sanders gloves for everyone! Creator partnered with factory

The Vermont teacher who created the gloves that went viral when worn by Bernie Sanders announced Saturday that she has found a manufacturer to respond to the huge demand arising from the...

Adidas launches ‘The Simpsons’ sneakers based on ‘Krusty Burger’ and ‘Moe’

It is a common strategy for clothing companies to 'borrow' the image of celebrities, artists and even fictional characters to make their designs. In fact, a couple of months ago the Air...

Mango will sell Intimissimi garments on its website

Mango is pointing to the upward trend of the marketplace and from spring, the brand will sell the Intimissimi collections on its e-commerce platforms. They say that new opportunities arise from crises, and...

A new edition of Milan Fashion Week begins

Madrid - After the celebrations of the New York and London fashion weeks, from today, February 23, until next March 1, a new edition of Milan Fashion Week will take place. Contest...

Changing the lifestyle of consumers, urbanites who love nature

Of the many trends that the COVID-19 pandemic has accelerated in the US and Europe, the sharp increase in city dwellers seeking outdoor experiences represents a significant opportunity for brands. As urban...

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On hair, skin and manicure: we solve the ‘beauty’ doubts of the quarantine

Without a doubt, one of the most acclaimed advantages of quarantine is having more time to pamper ourselves. Treatments and homemade masks, organic shampoos,...

First it was Victoria and now Nicola Peltz! Brooklyn also shares beauty tips with his girlfriend

Since they confirmed their courtship at the end of last year, Brooklyn Beckham and Nicola Peltz are one of the most in love and...

A fast, long-lasting and even tan? Paula Echevarría shares her tricks to get it

After showing us all the makeup basics she uses to achieve that natural good-looking effect, Paula Echevarría has once again heeded the famous saying...